Italian brand Mutti launches Pizza and Pasta sauces in India!

The company has created a special product which is crafted with premium Italian tomatoes, Italian herbs and dressing to give you the real flavour of Italy. The spice notes, however, are accentuated to appeal to the Indian palate to create the tastiest pizza/ pasta sauce in the country.

Mutti has chosen Delhi NCR for its entry in India, which will be followed by top metros. With a 100 year old heritage, Mutti is sold in more than 80 countries worldwide and is a leader in tomato based products. It is brought to India by Dr Francesco Mutti, CEO of Mutti worldwide.

Mr. Francesco Mutti, Managing Director of Mutti Worldwide said "After exploring the food market across the world, India was the most awaited destination. Indians have and are experimental in trying out new cuisines and tastes. We want to bring an authentic Italian experience to Indian kitchens. The pasta and pizza that we are introducing here under the brand Francesco Mutti has a special Indian touch which is mildly spicy as per the Indian palate but this is done without having to sacrifice the true Italian Authenticity and values."

"We are here to redefine the Pasta and Pizza category and to take it to new horizon so that Indian Consumers are able to Cook Pasta/Pizza at home with True Authentic Italian values and heritage to differentiate us from rest of the market" Mr Francesco Mutti further added.

Francesco Mutti Pasta and Pizza sauce is made of freshest, premium Italian tomatoes and quality herbs. With 100% natural ingredients with no added preservatives, no added colour and no added artificial flavouring or thickening agent.

Arvind Tomar, Executive Director and Head, Mutti India commenting upon this said, "The growing middle income group, with the Indian housewife is now experimenting with foods other than the traditional fare in her kitchen. Italian cuisine is currently the third-most widely adopted fare, following Indian and Chinese cuisines in Indian households.

We see this as an exciting opportunity for us to be able to launch ourselves in the right segment at the right time. Our Mission is to reach Indian Kitchens with Premium Quality Italian products."