Jay Shah assures IPL bidders full value of their investments

In a series of tweets, Jay Shah, Secretary, Board for Control of Cricket in India (BCCI), announced all the winners of the IPL media rights packages for the 2023-27 seasons. He informed that the IPL media rights have been sold for Rs 48,390 crore for this five-year period. Shah tweeted, “The bid is a direct testimony to the BCCI’s organizational capabilities despite two pandemic years.”

“I am thrilled to announce that Star India wins the India TV rights with their bid of Rs 23,575 crore… Viacom18 bags digital rights with its winning bid of Rs 23,758 crore,” he tweeted. Shah further said that Viacome18 has also won the media rights for Australia, South Africa and the United Kingdom. Meanwhile, Times Internet has won the media rights for MENA and the US, as well as the Rest of the World media rights. “The IPL is as popular outside India as it is here and the viewers will be able to enjoy top-class cricket,” Shah said.

He further tweeted, “India has seen a digital revolution & the sector has endless potential. The digital landscape has changed the way cricket is watched. It has been a big factor in the growth of the game & the Digital India vision.”

He thanked all the bidders for their active interest in securing the IPL media rights and added, “As a key stakeholder, the BCCI will do everything possible to help you realise the full value of your investments.”

At the same time, Shah said that the BCCI will utilise the revenue generated from IPL to strengthen the domestic cricket structure starting from the grassroots, to boost infrastructure and spruce up facilities across India and enrich the overall cricket-watching experience.

The BCCI on Monday announced a hike in the monthly pensions of former cricketers (both men and women) and former umpires.

Shah further tweeted, “Now, it’s time for our state associations, IPL Franchises to work together with the IPL to enhance the fan experience and ensure that our biggest stakeholder – ‘the cricket fan’ – is well looked after and enjoys high quality cricket in world-class facilities.”