Jet inks partnerships with three leading brands in Publishing, Hotel and Retail categories for Jet-Privilege members

India's largest frequent flyer programme, Jet Airways' JetPrivilege, today announced three exciting new opportunities for its members to earn JPMiles, with the addition of three new partners in the ever expanding publishing, hotel and retail categories.

In the Publishing category, Jet Airways has partnered with Mint, a financial newspaper focused on bringing "Clarity in Business News". Mint aims to demystify complex business issues and provide unmatched clarity and depth in its coverage. The daily section on Markets and Finance ' Mint Money, the unique weekend magazine "Lounge' or the association with The Wall Street Journal has features that cater to a wide section of readers. Mint is the second most widely read business daily in the country and has been voted as India's No. 1 Business Media Brand by advertisers for the last two years in a row.

JetPrivilege members can earn 150 JPMiles for a one year subscription at a special price of INR 499/-.

In the Hotel category, Jet Airways has partnered with Citrus, India's newest chain of smart and sophisticated hotels that provide a differentiated lifestyle. Citrus Hotels comprises 7 hotels in 7 singular locations spanning the length and breadth of the country. The hotel offers distinctive style and connects at best value in any location they are situated in. Each resort is different in location, look, mood and guest experience.

Jet Airways JetPrivilege members can earn 300 JPMiles per stay, as well as enjoy 15% discount on room rate, applicable on different room tariffs and 10% discount on Food & Beverage, including In-Room Dining.

In the e Retail category, Jet Airways has partnered with BuyThePrice.com, India's fast growing shopping site to buy consumer electronics in seven categories ranging from Mobile phones, Computers and accessories, Cameras and accessories, Lifestyle products, Televisions, Home appliances and Kitchen appliances.

Jet Airways JetPrivilege members can earn 5 JPMiles for every INR 100/- spent at www.buytheprice.com

According to Sudheer Raghavan, Chief Commercial Officer, Jet Airways, "Guest delight is at the core of Jet Airways' strategy to offer better value creation for its JetPrivilege members. This partnership further cements our position as arguably the leading airline frequent flyer programme in the country with the high value it offers members and the wide range of product choices. Through this association our esteemed JetPrivilege members can enjoy a fine brand experience as well as earn JPMiles".

Marketing
@adgully

News in the domain of Advertising, Marketing, Media and Business of Entertainment

More in Marketing