Kotak Silk celebrates inspirational women champions

Kotak Silk, an exclusive banking programme designed to partner women in their journey towards financial independence, today announced its association with BookMyShow for R Balki’s movie Ghoomer, to celebrate inspiring women champions. With this association, Kotak Silk Platinum Debit Card customers will enjoy a special cashback of up to Rs. 250 on BookMyShow for ticket bookings of Ghoomer from 17th to 21st August, 2023. Kotak Silk caters to women from all walks of life, helping them Save, Invest, Protect as well as Indulge, as they pursue their ambitions.

Directed by R Balki, starring Abhishek Bachchan, Shabana Azmi, Saiyami Kher and Angad Bedi, Ghoomer features a young female batting prodigy who loses her hand, and goes against all odds to play for the Indian cricket team. Kotak Silk salutes women for being an inspiration and supports every woman in her journey towards achieving her dreams. The association showcases Kotak Silk’s commitment towards women empowerment and encourages them to pursue their goals through financial freedom.   

Rohit Bhasin, President, Retail Liabilities Product and Chief Marketing Officer, Kotak Mahindra Bank, said, “Kotak Silk has been designed keeping in mind the needs of the new age woman and has witnessed a resounding success owing to its unique customer-centric features. We are proud to associate with an inspiring movie Ghoomer. The film’s premise aligns with our commitment to empower women to achieve more, making it inspirational for all Kotak Silk customers.”

The programme offers women a host of benefits through partnerships with Urban Company, BookMyShow and Nykaa, rewards on Debit card and FD like interest with ActivMoney. In addition, Kotak Silk’s also offers special pricing on safe-deposit Lockers, Gold Loan, Two-Wheeler Loan, Personal Loan & Car Loan. Kotak Silk endeavours to help women customers master the art of personal finance with @silk.moneymatters, an Instagram community for women. The product also offers a dedicated query resolution desk especially for women.

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