Kyoorius Designyatra 2017 commences in Goa

India’s biggest annual conference on design and innovation – Kyoorius Designyatra 2017 successfully concluded the first day of sessions at Grand Hyatt, Goa. The theme of the 12th edition was – “Optimism” which focused on how even though the world around us has changed there is hope for a brighter tomorrow. The event saw a mix of delegates from various sectors in advertising, marketing, and the design industry. The attendees included a unique mix of people – students, young professionals, marketing heads, brand managers and design heads.

Day 1 was kick-started by Graham Fink, Chief Creative Officer, Ogilvy who enthralled the audience on how art and technology were seamlessly used for his ‘Drawing With My Eyes’ project. He was followed by Prasanna Sankhe, Founder & Creative Head, Hyphen India - the well known inventor/designer of the internationally acclaimed ‘Ish’ (Indian Stretchable Time) watch. He spoke about his journey from advertising to starting his own Brand solutions design company. Post lunch was a fascinating session by Andy Chen and Waqas Jawaid, Partners at Isometric Studio on graphic designing breaking stereotypes and going beyond just consumerism. Christopher Doyle, Creative Director, Christopher Doyle & Co. Australia was up next and spoke about his experiences working with a variety of clients while logo designing. Among other speakers were Cheryl Heller, Founding Chair of MFA Design for Social Innovation at SVA and Madhav Raman, Partner, Anagram Architects, who shared his experiences about designing buildings in Greater Noida, and a wine and coffee bar called ‘Perch’.

The first day concluded with interesting masterclasses by Adobe - one about “Adobe illustrator” and the other workshop was about creating responsive websites without writing codes.

On the successful completion of the first day, Rajesh Kejriwal, Founder CEO of Kyoorius said “Kyoorius along with their partners constantly strives to bring the best minds of our generation to come and share their visions and insights with the attendees. Our focus for the 12th edition of Kyoorius Designyatra has been on ‘Optimism’ and how it is not only fuelling imagination but also defying boundaries and overcoming stereotypes. I’m sure our delegates will leave today with a lot of inspiration and mental stimulation.”

The three day Kyoorius Designyatra ends on October 14th, 2017.


News in the domain of Advertising, Marketing, Media and Business of Entertainment