Lowest airfares and room nights guaranteed: Travlocity India's new service

Travlocity India launches a powerful service of lowest rates on all flights and hotel rooms booked through its site with a money back guarantee. This is an impressive and quite a catchy guarantee offer which says "Find it for less and it's free"! Under this new endeavour Travelocity India is covering in about 400 airlines and 4000 hotels all across India . Travelocity operates multiple businesses tailored to customers around the globe.

In case an identical booking on any other Indian website is cheaper than what is available on Travelocity.co.in: for an air booking, the full (base) fare comes free and in the case of hotel rooms, the first night comes free. This guarantee is made possible by Travelocity's powerful search engine that trawls multiple travel service providers, including airlines and OTA websites and highlights the lowest rate available.

Mr. Roshan Mendis, President of ZUJI and Regional Vice President of Travelocity Asia Pacific said, "India offers great business opportunities for us in the Asia Pacific region both domestically and with the Outbound Flights and Hotels segments expected to grow at a CAGR upwards of 75%. The total online travel business is likely to reach US$ 5 billion by 2013. With the Lowest Price Guarantee, Travelocity India has pushed the envelope further in putting the customer first"

Himanshu Singh, Managing Director of Travelocity India said, "Travelocity has the technology that enables us to tap into various airlines as well as online travel agents and offer the best deals to our consumers. Based on a deep understanding of customer behavior we offer the triple benefits of speed, convenience and Lowest Price Guaranteed to make an irresistible offer to savvy travelers.

2010 has been an extremely good year for Travelocity India. We outpaced the market growth rates to become the OTA with the highest growth rate in traffic year on year as per comScore data. With this new initiative we look forward to a quantum leap in both, visitors and transactions on our site" Singh added.

In case a customer does find a lower rate on another website, Travelocity India has ensured that it is easy for him to claim the benefits. A separate page on their revamped website lays down the process in three simple steps. The company has also set up a dedicated help-line to answer queries & offer assistance. Communication for the Lowest Price Guarantee flags off with an extremely creative & engaging advertising campaign: The Language of Travel. For this exclusive campaign the tagline of Travelocity is "lowestpriceguaranteedocity".