Mercedes-Benz appoints Roland S. Folger as the MD and CEO for India
Mercedes-Benz today appointed Roland S. Folger as the Managing Director and CEO of its India operations. Roland S. Folger will replace Eberhard Kern who will assume a new role for the European market.
Under the leadership of Eberhard Kern during the past three years, the growth strategy of Mercedes-Benz India has been enhanced including the expansion of the production capacity, as well as a significant extension of the network and the product portfolio. In 2014, Mercedes-Benz India achieved sales history by crossing the five digit sales number. After six years, Mercedes-Benz today leads the luxury car market in India and also holds numero uno position in terms of CSI score and impeccable brand equity in the luxury car segment in India.
Eberhard Kern, Managing Director & CEO, Mercedes-Benz India commented, “It was an enriching and a humbling ‘India experience’ for me. After heading India operations for three years, I can confidently state that in my entire three decades of Daimler career, the stint in India remains the most memorable one. The diversity of people, their culture and the unique business opportunity and challenges that India posed is enormous and one of its kind. It is very satisfying to see the immense growth of Mercedes-Benz in India as our sales volumes nearly doubled from 2012 to 2015. I am confident that the brand will scale new heights with the able leadership of Roland. Europe would be a different market altogether, and my India experience would be quite handy. I appreciate all the invaluable support that I received from my colleagues in Mercedes-Benz India and also would like to thank our dealer partners who are the best and the most professional in the business.”
In 2006, he joined Mercedes-Benz Vans division as Head of Product Management and Marketing Communication and two years later took over the responsibility for worldwide Sales Vans in September 2008. Effective March 1st, 2011, Mr. Folger was appointed President & CEO of Mercedes-Benz Malaysia.