MSM rebranded Sony Pictures Networks India (SPN)

Multi Screen Media Private Limited (MSM) has completed the process of rebranding itself as Sony Pictures Networks India Private Limited (SPN). As reported by Adgully.com on in November 4 (link https://adgully.com/msm-network-rebrands-itself-as-sony-pictures-networks-63707.html), name change was pending regulatory approval. Now the process is complete.

On the occasion NP Singh, Sony Pictures Network India stated, “After 20 years of successfully experimenting with many firsts including redefining how cinema and cricket are viewed on Indian television, Multi Screen Media (MSM) has renamed itself as Sony Pictures Networks India (SPN).“ He added, “The new name reflects an integrated brand alignment as it allows us to leverage the strength of the Sony Parentage. Naturally, we are guided by a new wave of optimism as we set forth on a journey of exploring new vistas of entertainment. “

He also reflected upon SPN’s six fold path to cater to its audiences, namely: more channels, more genres, more content, more movies, more digital and more television.