Multi-faceted approach must for inclusive workplace for working mothers: Dr Reema Nadig

We, at Adgully, have always saluted and honoured women managers and leaders across diverse fields. Over the years, W-SUITE is a special initiative from Adgully that has been turning the spotlight on some of the most remarkable women achievers in the M&E, Advertising, Marketing, PR and Communications industry.

On the occasion of Mother’s Day this year, Adgully has come up with a special series saluting the Moms of the A&M industry. The series will explore how successful women leaders, who are also mothers, are achieving work-life balance, and are also creating an inclusive work environment so that the mothers in their teams can work to their full potential.

In conversation with Adgully, Dr Reema Nadig, Co-Founder and COO, KITES Senior Care, speaks about how she maintains work-life balance as a woman leader and mother, how workplaces have appreciated and helped working mothers, and much more.

According to Nadig, as a woman leader and a working mom, maintaining a work-life balance is indeed a constant juggling act. She said that sometimes it gets out of hand to manage both work and family at the same time, but women somehow find ways to tackle it well.

The key tip that she wants to give to other working mothers is to prioritise and delegate effectively. “Focus on the most important tasks at hand and don’t hesitate to ask for help when needed. Setting boundaries and communicating your needs to both your workplace and family is crucial,” she stressed.

Women need to remember that it’s okay to say “no” sometimes and take time for self-care. “Surround yourself with a supportive network of family, friends, and colleagues who understand and respect your responsibilities as a working mom,” Nadig added.

She further said that “Mommy guilt” is a common feeling among working mothers, and that she had also personally experienced it. “Due to our motherly instincts, we fear missing out on things on the homefront. During such times, it becomes essential to acknowledge that we are doing the best we can in both our personal and professional lives,” she added.

To manage this guilt, Nadig practices self-compassion and reminds herself that being a working mother is a valuable example for her children. Balancing personal and professional life requires effective time management and setting realistic expectations. She makes quality time with her children a priority, even if it means making small adjustments to her schedule or involving them in activities that align with her work. “Remember, it’s about finding harmony that works for you and your family,” she said.

Speaking about her experience as a working mother, Nadig said, “I became a mother 16 years back and remember that returning to work after maternity leave was a significant transition filled with challenges. Returning to work compelled me to adjust to a new routine, balance childcare arrangements and cope with separation anxiety. To overcome these challenges, I gradually eased back into work by starting with flexible hours. New mothers returning to work can also take up part time jobs and eventually take a full time job.”

She also communicated openly with her employer about her needs and explored childcare support within the workplace and nearby facilities. “I believe workplaces should offer more flexible work arrangements, such as remote work options or on-site childcare facilities, to better support working mothers during their transition back to work,” she pointed out.

Nadig further said that being a mother has undoubtedly influenced her leadership style and decision-making. She noted, “Parenthood teaches valuable skills such as empathy, patience, and multitasking, which I have incorporated into my leadership approach. I have become more understanding and compassionate towards my team members, considering their personal circumstances and challenges. Motherhood has reinforced the importance of work-life balance and the significance of supporting individuals holistically. I strive to create a nurturing and inclusive work environment where everyone feels valued, heard, and supported, just as I do with my children.”

Supporting working mothers is a process for which women need to have a support system at home. Without support from one’s partner and family, policies at work to ease mothers back to work fails in the absence of these support structures.

Speaking about how her organisation supports working mothers, Nadig said, “Kites Senior Care understands that being a mother is a full-time job and we prioritise supporting and empowering them. We have implemented flexible work arrangements, including options for remote work and flexible scheduling, to accommodate the needs of working mothers. We also provide access to resources and information related to child and elder care services, parental leave policies, and work-life balance support.”

“Our company culture fosters an inclusive environment that encourages open dialogue and respect for working mothers. We have also implemented policies against discrimination or bias based on parental status and ensure fair opportunities for career growth and development for all employees,” she added.

She notes that creating an inclusive workplace for working mothers requires a multi-faceted approach. Companies need to prioritise implementing policies that support work-life balance, such as flexible working arrangements, parental leave policies, and access to childcare facilities. Promoting a culture of inclusion and respect is vital, fostering an environment where working mothers feel supported, valued, and empowered.

Nadig emphasised that it is important to offer mentorship and career development opportunities specifically tailored for working mothers. “Benchmarking against global best practices can provide valuable insights into successful initiatives that promote gender equality and work-life balance. Collaboration with external organisations and community networks can also contribute to creating a supportive ecosystem for working mothers,” she concluded.

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