Myntra launches Italian luxury brand LOVE MOSCHINO

Myntra announces its latest brand association with LOVE MOSCHINO, making way for the high-fashion label to reach the doorsteps of consumers in India.

Myntra houses a variety of handbags, backpacks, sling-bags, clutches and wallets from LOVE MOSCHINO. Merging pop culture with high fashion, the collection comprises a range of quilted bags and iconic patchwork tote to geometric cut and studded box clutch. The hot off the press collection is priced between Rs. 7999 and Rs. 24,999. Shoppers on Myntra can choose from among shades of red, black, ivory and beige.

Founded in 1983 by Italian designer Franco Moschino, brand MOSCHINO is acclaimed internationally for their innovative and colorful designs that challenge contemporary conventions in fashion.  LOVE MOSCHINO is the brand’s younger counterpart.

Myntra’s CMO & Head, International Brands Business, GunjanSoni, said, “We are excited to further boost our fashion and style profile by partnering with Love Moschino. Our association with contemporary brands is a testament to our focus of providing consumers with an exceptional brand experience.”

LOVE MOSCHINO is available online on Myntra. With the addition of LOVE MOSCHINO, Myntra now has a very strong portfolio of international brands. The fashion major houses over 30+ top global brands making it the go-to destination for all fashion needs of individuals.


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