NoBroker.com spreads the New Year’s cheer with its new campaign

Spreading the festive cheer on the New Year, NoBroker.com, India’s first proptech unicorn, recently organised a month-long clothes donation drive in NoBrokerHood societies across Delhi-NCR to kickstart #DoGoodWithNoBrokerHood campaign. Through the campaign, it collected over 25,000 kilograms of clothes from 10 NoBrokerHood societies. It partnered with multiple NGOs to donate the clothes to underprivileged children.

 The drive was launched given the very challenging weather condition in Delhi-NCR. It was conducted in phases over 3 weekends. NoBroker facilitated the entire program’s logistics using NoBroker ‘Packers & Movers’ service. NoBrokerHood users from residential societies also volunteered to assist the campaign. 

In the first phase, this is conducted in Delhi-NCR. NoBrokerHood plans to launch similar drives in other cities as well where it has presence.

Speaking on the announcement, Amit Agarwal, CEO and Co-founder of NoBroker said, “Warm clothes are a necessity, and a lot of clothes get discarded every year. We thought of this drive as a community building exercise. As cities get more and more urbanized, it is hard for people to find time to dispose used clothes in the right way. We wanted to bring in the aspect of collective effort that can create a larger impact. The timing couldn’t be better than now when temperatures are unbearable. The donation drive is part of many CSR initiatives we’ve taken in recent past.”

“We’re celebrating festivals and occasions in true spirit after a very long haul. While it is common practice to exchange gifts with friends and family, play secret Santa in offices and schools, we wanted to do something special for the less privileged. We are delighted with the response that we received from enthusiastic residents of NoBrokerHood societies, both in terms of donations as well as the volunteer work, he added.”

 

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