PIX announces three new properties

PIX will be introducing "Hollywood Top 10' starting March 2011. A must watch for all film lovers, this will be the FIRST and ONLY countdown show on television that present the top ten of anything and everything in Hollywood movies.! Anchor Lynda Halligan, a well known news anchor, reporter, producer and writer will enlighten viewers with the top ten latest and most interesting happenings in Hollywood movies every Monday at 8.25 p.m.

Keeping audience preferences in mind, "1 Break Movie' will be a refreshing escape for all movie lovers. As the title says, viewers will be enthralled with an uninterrupted movie viewing experience every Friday at 11.00 p.m.

And it gets better! PIX raises the bar of viewer delight with "Double Bill' with this highly-differentiated offering. As part of this initiative, PIX will air the biggest blockbusters along with their sequels back to back every Tuesday at 9.00 p.m. and 11.00 p.m.

Says Sunder Aaron, Business Head, PIX, "We are constantly reinventing ourselves to provide our viewers with a movie watching experience beyond their expectations. In line with that objective, we are hopeful that "Hollywood Top 10', "1 Break Movie' and "Double Bill' will attract our viewers and provide them with a pleasant and fulfilling experience watching our channel."

Being the pioneer of these content initiatives and in a bid to provide maximum entertainment for all the avid movie fans with more of their favourite movies, PIX has lined up some of the biggest blockbuster movies like Resident Evil, A Perfect Getaway as a part of the "1 Break Movie' initiative and films like Vacancy and Vacancy 2, Underworld and Underworld: Evolution amongst others as a part of their "Double Bill' initiative.