Pratilipi Comics acquires license rights to â€˜Atharva: The Originâ€™ featuring MS Dhoni
Pratilipi Comics, India’s largest and the fastest-growing digital comic storytelling platform, combines star power and the burgeoning popularity of the fantasy genre with Atharva: The Origin. Written by Ramesh Thamilmani, this epic graphic novel features ace cricketer, MS Dhoni, as the titular character. After acquiring the license rights for comics of the graphic novel from Virzu Studios and Midas Deals Private Limited, Pratilipi Comics has recreated it with all-new character designs, artwork, and creative elements, revolutionising the Indian online comic space.
Set in a very young Earth and in a time long forgotten, Atharva: The Origin chronicles the adventures of the titular protagonist. A seasoned warrior, he sets out on a long journey where he encounters strange creatures and discovers magnificent lands – a true treat for the soul and the senses. To ensure this all-immersive experience for the readers, Pratilipi Comics has worked with a team of artists diligently to create this mystical world of Atharva for comics.
Speaking about the acquisition, Sachin Patil, Head of Product and Business at Pratilipi Comics, said, “This is an exciting development for us at Pratilipi and our readers. The high fantasy genre is still in a nascent stage in India but there is still a demand for it. But, with a star like MS Dhoni as the protagonist and a stellar storyline, Atharva: The Origin will redefine the fantasy genre in India. This, of course, is aligned with Pratilipi Comics’s goal to bring a new age of digital comics in India.”
Dr Rajeev Tamhankar, Creative Head, Pratilipi, expressed, “We wanted to leave our audience spellbound and dive deep into the amazing universe of Atharva. With this new and improved online version, we’ll be able to enthrall an even larger audience and get more kids to get into reading comics.” Atharva is a unique experience as it showcases the journey of the warrior who sets out for a revenge but ends up discovering the secrets of life; most importantly discovers his own self. The comic has been developed into a vertical reading format so that it is super convenient to scroll on the Pratilipi Comics app and read on your mobile phone screen.)
MS Dhoni commented, “It is great to see all the hard work come to life in Atharva; The Origin. Pratilipi Comics has captured the essence of our story well in its comic adaptation. The readers are in for an amazing adventure.’
Atharva: The Origin will be available to read on Pratilipi from today, 9 September 2022.
With comic content across genres from dramas, romance, thriller, horror, mythology, history, biopics, science fiction, fantasy, epic etc., Pratilipi Comics has over 1,000 comic series which have a total of 12,000 episodes in 6 different languages. Some of the best performing titles are Shaitani Rasmein, Mera Khadus Pati, PretBandh, Love in Mussoorie, Murdon Ki Train, Wo Kaun Thi, Taashree among others.