Radio One woos listeners with new strategy

As the radio channels are always under the high pressure of catching the attention of the listeners. The channels keep innovating something new, so that their listeners don't go away. And that's what Radio One has also done.

The radio channel has brought out a new strategy to give a cut throat competition to all the other radio channels. Earlier the channel came up with the plan to play 13 songs per hour, reducing the talking by the music jockeys.

And now the channel has come up with a new plan, it offers its listeners 'Maximum Music, Maximum Choice'. The channel claims to play varied songs from the 70s to the latest hits every hour, without repeating a single song on a given day.

The channel is also playing the teasers which goes, "Doosre station bajaye gaane baar-baar, Radio One ne bandh kiya ye atyachar".

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