Rajesh Rai joins McCann Healthcare as Executive Creative Director

The Indian healthcare industry will show rapid growth over the next decade as a result of rising life expectancy, higher disposable incomes levels, growing lifestyle-related diseases and greater attention on wellness and fitness. Healthcare Communications agencies, as partners to the Healthcare Industry, will play an important role in its sustainable growth.

The need of the hour for Healthcare Communications agencies is to work towards providing more engaging and effective communication solutions. Agencies need experienced individuals with domain knowledge and an intricate understanding of healthcare consumption to bring about this evolution. In keeping with this intent, McCann Healthcare India has brought on board, Rajesh Rai, as Sr. Vice President & Executive Creative Director. Rajesh comes with almost three decades of experience in the communication industry. He has been in the healthcare communication space since 2004.

Said Prasoon Joshi, Executive Chairman & CEO MWG India "Healthcare and wellness is a strategic focus for McCann Worldgroup and I see tremendous potential for growth in this area. To further empower McCann Healthcare for robust growth and pioneering, game-changing work, I am delighted to announce that Rajesh Rai will be joining as the Executive Creative director. An accomplished advertising professional with almost three decades of experience he's someone whom I have had the privilege of knowing since my very early days in Advertising. I have great memories of him as a professional and a person who led, motivated and guided. With his exceptional talent and strategically sound approach Rajesh will be a catalyst towards raising the bar of our creative product across Medical, Pharma and Consumer Healthcare marketing communication. And I see Rajesh and Sohan becoming a formidable team in the healthcare space".