RED FM launches Mera Josh Mahaan anthem for Cricket World Cup
RED FM, one of the largest and most awarded private radio networks in India has launched a rousing anthem as India gears up for the World Cup, with its campaign ‘Mera Josh Mahaan’. Taking the passion, thrill and craziness of the World Cup a notch higher, RED FM tied up with Divya Kumar, a leading Bollywood playback singer and created an upbeat track which stirs passion in the hearts of cricket lovers. Keeping the Josh alive, the anthem also features ‘The Bharat Army’, India’s biggest cricket supporters club globally. The anthem beautifully captures the nation-wide love for cricket and echoes the emotions of die-hard cricket fans.