Shoppers Stop introduces new logo to support frontline professionals

Shoppers Stop, India’s premier fashion and beauty destination has introduced an innovative creative which transformsits identity into a heart and infinity sign to salute and applaud frontline professionals for their dutiful actions during these tough times. Today, even as the world fights together against the outbreak of Covid-19, these professionals are relentlessly and dedicatedlyworking to serve and protect the citizens of the country. It is imperative that every individual observes social distancing and maintains proper personal hygiene.

Let's all #KeepTheLoveAlive and applaud the millions who strive tirelessly and provide essential services to make sure our lives don't come to a standstill. A special shoutout to our own staff across the country for having faith and confidence and diligently providing for the customers during this difficult time.

#ThankyouBolaKya #StrongerTogether #StayHealthy #FlattenTheCurve #WorkFromHome #ShoppersStop #StartSomethingNew

As a responsible brand, Shoppers Stop believes that social distancing will help contain the virus. Their creative highlights how important it is to keep the love alive even during such trying times.It is our duty to support our frontline professionals by doing as little as staying indoors and maintaining personal hygiene. Shoppers Stop is extremely grateful to these professionals and urgeseach one to stay safe and healthy during this time. So do your bit, stay indoors, show support and keep the love alive by shopping through Shoppers Stop app.

Let's stay safe, and come out stronger, together!