STAR Plus' yearly awards show goes international; STAR Parivaar awards 2011 to be hosted at Macau!

After celebrating small-screen excellence on home ground for over a decade, Star Plus, Star India’s flagship channel leading the Hindi GEC pack, takes Star Parivaar Awards 2011 international. This February 24, all of telly-land will revel in the beautiful city of Macau at a majestic ceremony at The Venetian Macao. Star Parivaar Awards 2011 will truly fulfill Star Parivaar’s dream of the perfect getaway with their parivaar & their viewers’ dreams of sampling the scenic beauty of Macau by bringing alive the theme -“Honge Sapne Saakaar, Star Parivaar”.          

 

 This year, Star Parivaar Awards will begin with five build-up properties and an exclusive episode showcasing your favorite stars’ unique experiences, uncensored fun and adventure at bungee jumping sessions, rehearsals, cultural interaction with local talents etc at Macao. The viewers will see a different side to their favorite Parivaar members as the reality camera follows and capture their each move, their moments of excitement and anxiety from the time the news breaks, till the culmination event at The Venetian Macao. Adding to the fun is the smooth mix of the local culture in Macau with Indian culture, amazing stunts, breathtaking performances and spectacular visuals which will together result in a never-before-seen spectacle, a grand opening act and a surprise mega-finale that summarizes this year’s ‘wish-fulfillment’ theme.  

 

Commenting on the occasion, Mr. Anupam Vasudev, EVP Marketing and Communication, Star India, said, “Over the years, Star Parivaar has grown to be the biggest and the most revered family in the entertainment space in India. We celebrate this spirit of family each year at Star Parivaar Awards which are larger than life celebrations. While Star Parivaar Awards 2011 saw the birth of a new Star Plus with its refreshed brand promise of Rishta Wahi Soch Nayi, year 2011 promises to be bigger and better and full of surprises. We hope to bring an event full of exuberance, innovation, and an unforgettable sizzling, iconic experience for our viewers.” 

 

Speaking exclusively to Adgully, Mr. Sanjay Gupta, Chief Operating Officer, Star India says that this is the next scale for the trend setters of Indian television (Star Plus). He also adds that viewers can now expect to watch Star Plus, Star Gold, Star World and Star Movies within this quarter in HD forma. | By Vanessa Azavedo [vanessa(at)adgully.com]