GroupM

New research released by GroupM, WPP’s media investment group, offers important insights for marketers about consumer attitudes toward digital....

Overall growth in sports sponsorship in India was a healthy 17 per cent, where the sports sponsorship industry crossed the Rs 9,000-crore mark in....

The Mobile Marketing Association India (MMA India), in collaboration with GroupM, recently launched the third edition of ‘Mobile Marketing....

m/SIX, GroupM’s youngest media planning unit, accelerated its business to about 700 crores through its spectacular wins in the year 2019. m/SIX....

India’s Internet user base is forecasted to grow at a CAGR of 10 per cent from 2019 to 2023. As of Q1 2019, India has an active user base of....

GroupM, WPP’s media investment management group, today announced the India rollout of its influencer marketing solution, INCA. Leveraging....

GroupM’s media agency, MediaCom, continues its expansion in the Indian market with the recent acquisition of the media mandate of Citroën....

GroupM, WPP’s media investment group, will close 2019 with more than $50B in annual billings for the first time, and three GroupM agencies in....

Essence appointed integrated media agency of record in India for online home interior design and renovation platform Livspace Essence, a global data....

Motivator, a GroupM agency, has won the media mandate for Soothe Healthcare, makers of Paree and Pariz sanitary pads. Motivator won the account post....

GroupM India, the media investment group of WPP, today announced the appointment of Sidharth Parashar as President - Investments and Pricing, GroupM....

INCA, GroupM’s brand-safe influencer marketing solution, has appointed Samuel Vanel as its first director of South East Asia. In his new....