Neeraj Vyas

In the history of Indian television there have been many shows which have entertained the audience. However, there are very few shows that have gone....

Sony SAB is all set to enthral the audience with the launch of its brand new offering 'Hero - Gayab Mode On'. The show slated for release in November....

While the house is just a structure, it is the emotions and people living in it that transform it into a beautiful home. It is a collection of the....

Sony MAX, India’s leading premium Hindi movie channel from Sony Pictures Networks India (SPN) celebrates 20 years of its glorious broadcasting....

Sony MAX, India’s leading premiere Hindi movie channel from Sony Pictures Networks India (SPN), has created a benchmark by becoming the only....

All about TikTok as a business platform for brandsTikTok, the short video sharing app from Bytedance, has been on a roll in India. The app has been....

Sony SAB has been struggling with being perceived only as a comedy channel, that too one that focuses on sitcoms. Neeraj Vyas and Vaishali Sharma....

On the back of strong growth numbers and taking its role as the ‘happiness enabler’ further, Sony SAB is now ready to redefine itself....

The past few weeks have seen some rapid developments taking place at BARC India as well as its decisions on landing page, outliers and now its....

Did you know, Muna Bhai MBBS was first offered to Shahrukh Khan and Sanjay Dutt was supposed to just do a cameo in the film? Or that the main reason....

Sony SAB has been making a shift from being a pure comedy channel to providing a more holistic happiness narrative and is exploring new themes like....

Contract Advertising recently bagged the creative mandate for Sony SAB and will be handling all their creative duties, which include brand and show....