Tata DOCOMO launches "Let's Play on Android" Gaming Subscription service powered by Gametanium

Tata DOCOMO, the unified telecom brand of Tata Teleservices Limited has introduced "Let's Play on Android"- a unique and exciting service for its Android mobile phones users powered by Gametanium application which gives access to some of the best premium games on Android platform. Gametanium application is available for installation for Tata DOCOMO customers using Android 2.1 or above devices.

Commenting on this launch, Mr S Ramakrishna, Chief Operating Officer, Andhra Pradesh Circle, Tata Teleservices Limited said "Launch of Let's Play on Android service on Tata DOCOMO is an initiative in line with our strategy to engage and enthrall our customers with the latest innovative cutting-edge premium gaming content on the move as playing games garner a significant share of time spent on the phone by our customers today. It's a unique initiative by Tata DOCOMO to drive convergence in the entertainment and gaming space that amicably caters to the choices and tastes of mobile gaming lovers within our customer universe."

"With the launch of this service, today we are putting the power and freedom of choice in the hands of the Android phone customers ' the power of choosing games from the wide variety of more than 30 premium games available along with the freedom to enjoy a unique gaming experience. This will provide our customers' affordable access to globally acclaimed games and will further reiterate our commitment to offer the best value-for-money services to our valued customers," adds Mr S Ramakrishna.

To avail this service, Tata DOCOMO customers need to send an SMS to 53333 (toll free). Subsequent to this, customers will receive a link which they will have to follow to download and install the Gametanium application on their Android phone. Post installation, they can open the application and click on subscribe option to subscribe for the service. Subscription charges of Gametanium application are currently at Rs 99 per month which is auto renewable. Post the subscription, customers do not need to pay anything extra to download the variety of games as all of it will be available for free. However, data access charges will be applicable for all the subscribers.