TVS Eurogrip Brunch & Biking, xBhp collaborate to promote community riding
TVS Eurogrip Tyres, one of India’s fastest growing 2W tyre brands in India, partnered with India’s largest lifestyle motorcycling platform xBhp, for their flagship community riding property Brunch & Biking. A series of rides and engagement programmes were conducted in Delhi, Kolkata, Trivandrum, Mumbai and Hyderabad in the last two months.
In these rides that happened between October and November in various cities, collectively over 500 biking enthusiasts from diverse professions and age groups participated. Teams TVS Eurogrip and xBhp planned and curated the rides in an interesting manner for the riders, it was both a joyous ride and a coming together of the riding community. The rides were abuzz with camaraderie and brotherhood among the motorcycling enthusiasts.
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