Week at a glance: War on piracy; Q&A - Harsha Razdan; ICC World Cup

Harsha Razdan: Transformative decisions, client-focused approach, and growth vision

In this freewheeling chat with Adgully, Razdan says that his key priorities include realigning focus on clients, understanding the talent within Dentsu, and leveraging existing strengths for future success.

War on piracy: How effective will nodal officers be in curbing the menace?

Putting an end to piracy completely is akin to eliminating shoplifting once and for all! These words of an anti-piracy expert encapsulate the harsh reality and challenges inherent in the battle against piracy. We have to live with the menace no matter how hard authorities the world over try.

Piracy patrol: Empowering platforms and protecting creators

Platforms like Facebook and YouTube have become ubiquitous platforms for content dissemination; but with their widespread usage comes the challenge of policing and preventing the unauthorised sharing of copyrighted material.

Evolution of ICC Cricket World Cup: Media trends and brand impact in India

The ICC Cricket World Cup holds a special place in the hearts of millions of cricket enthusiasts in India, and over the past two decades, the media consumption trends and viewership patterns surrounding this premier cricket event have undergone significant transformations.

Bright ideas & brilliant campaigns: Brands light up Diwali in style

Experience the glow of Diwali through the lens of your favorite brands. From heartwarming advertisements to thoughtful initiatives, discover how brands are aligning with the spirit of the festival, going beyond commercial endeavours to create a memorable and culturally rich celebration.

Meta’s ad-free revolution: Reshaping social media in India

In an unprecedented development set to reshape the social media landscape in India, Meta, the parent company of Instagram and Facebook, has unveiled ambitious plans to introduce ad-free experiences for users in the country.

OpenAI fires Sam Altman after Board review; Mira Murati made interim CEO

Changes are afoot at the top leadership at ChatGPT-maker OpenAI. In a company blog, OpenAI announced that Sam Altman is departing as CEO and will also leave the board of directors. Mira Murati, the company’s Chief Technology Officer, has been appointed as interim CEO.

2024 edition of Cannes Lions to take place from June 17–21

The 71st Edition of The Cannes Lions International Festival of Creativity is scheduled for June 17–21, 2024, in Cannes, France. A new initiative emphasizes supporting underserved and underrepresented communities, offering complimentary passes to organizations, especially prioritizing not-for-profit, diverse-owned entities, and registered charities.

We’re in the midst of probably our first AI-powered festive season: Meghna Apparao

In conversation with Adgully, Meghna Apparao, Director of e-commerce (India) at Meta, delves into the intricacies of enhancing customer experiences through personalisation in the digital landscape.

AG Talk: We see consolidation in sleep solutions - Mohanraj Jagannivasan

In an exclusive interview with Adgully, Mohanraj Jagannivasan, CEO, Duroflex, speaks about the company’s journey and achievements so far, the marketing strategies, campaign involving Virat Kohli, future plan, and much more.

We aim to achieve tech-driven growth on multiple dimensions: Nikhil Gupta

In conversation with Adgully, Nikhil Gupta, Head of Marketing, Commercial Operations and CSR, Signify India, speaks at length about Signify’s journey, how Signify is leveraging innovation to maintain a competitive edge in the market, aims and strategies for improving profitability in the coming years and more.

Sahara Group Chairman Subrata Roy passes away

Subrata Roy, Founder and Chairman of Sahara India Group, passed away late on Tuesday (November 14, 2023) in Mumbai. He was 75. Roy, who had been ailing for some time now, passed away due to a cardiorespiratory arrest, as per media reports.

Disney+ Hotstar sees 5.3 cr peak viewers for India-NZ semis

Disney+ Hotstar creates history yet again with a record-breaking peak concurrency of 5.3 crore viewers during the semi-final match between India and New Zealand of ICC Men’s Cricket World Cup 2023.

Influencer marketing harder to scale, but it works really well: Neil Patel

In an exclusive interview with Adgully, Neil Patel, Co-founder, NP Digital, delves into the company’s four-plus-year journey in India, exploring its growth, challenges, and unique strategies.

ReelStar’s Nick Bahl on revolutionising M&E with a creator-centric approach

In this exclusive interview with Adgully, Nick Bahl, Co-founder of ReelStar, delves into the innovative features and vision behind this rising social media and entertainment platform.

SuperScale’s Paraag Amin on revolutionising game publishing

In this exclusive interview with Adgully, Paraag Amin, Chief Financial Officer, SuperScale, delves into the company’s innovative approach, shares success stories, and discusses the pivotal role data analytics plays in navigating the ever-evolving gaming industry.

Start-up Stars: Malini Adapureddy, Deconstruct & RootCos

In conversation with Adgully, Malini Adapureddy, Founder & CEO, Deconstruct & RootCos, speaks about setting up her two ventures, customer acquisition strategy, prioritising transparency and customer trust, establishing a science-based skincare brand for Indian consumers, and much more.

Star Jalsha celebrates eternal love with ‘Tumi Ashe Pashe Thakle’

Star Jalsha has fortified its content line-up with a new show – ‘Tumi Ashe Pashe Thakle’. Premiered on November 3, 2023, ‘Tumi Ashe Pashe Thakle’ conveys the message of unconditional love and celebrates eternal romance.

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