Xapads Media, Mobavenue, APPLABS Media shine at MOBEXX Awards 2022

The 6th edition of MOBEXX Awards 2022 just concluded. The winners were revealed at a glittering ceremony in Gurugram, bringing the curtains down on the 6th edition of MOBEXX Summit & Awards 2022.

Over the last five years, MOBEXX Awards has been putting the spotlight on the outstanding works, campaigns and achievements in the field of Mobile.

In the 2022 edition of the Awards, Xapads Media has been adjudged Mobile Advertising Organisation Of The Year.

Mobavenue and APPLABS Media were jointly announced as the Most Promising Mobile Agency Of The Year.

The campaign, titled ‘Ghar Ek Mauka Ek’, done for UltraTech Cement, was adjudged Most Innovative Mobile Campaign Of The Year. The work was nominated by Mindshare.

Dabur Meswak’s campaign, titled ‘Smiles that broke records and became NFT’, won the award for Most Creative Mobile Campaign Of The Year. The work was nominated by Tonic Worldwide.

Nominated by Xapads Media, Xerxes by Xapads walked away with the award for Programmatic Mobile Campaign Of The Year.

Realme GT 2 Pro was adjudged Best Smart Phone Of The Year. The brand was nominated by Alphabet Consulting.

InMobi walked away with the award for Most Outstanding Programmatic Platform For Mobile Advertising; while Bang In The Middle won the award for Best Experience & UI-UX Design Consultancy.

Koo, emerging as a competitor for Twitter in India, was declared the Best Mobile App in Social & Networking. The brand was nominated by Mobavenue.

In a move to encourage and applaud the work done by the young professionals in the field of mobile MOBEXX has constituted three special awards. The Adgully Young Guns Male Of The Year (Agency) award went to Rahul Jagdish Mishra, Director – Digital, Mindshare.

Sharmeen Hassan, Digital Marketing Lead, Strategy & Analytics, Indusind Bank, won the award for Adgully Young Guns Female Of The Year (Marketer).

The Adgully Young Guns Male Of The Year (Marketer) award went to Gautam Ahuja, Digital Marketing Manager, Swatch Group.

Dabur Red Toothpaste’s campaign, titled #DaburRedSeReady, was adjudged Most Outstanding Offering By A Publisher. The work was nominated by Dentsu X.

The Most Outstanding Mobile Attribution Solution award went to TrafficGuard.

Check out the MOBEXX 2022 Winners here

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