Yatra.com partners with SBI Cards; launches a co-branded credit card

Yatra.com, India's leading company in the online travel space, launched a unique holiday-cum-shopping card for Indian consumers in the online travel category. The credit card has been designed in partnership with SBI Cards, India's leading Credit Card issuer.

The new Yatra-SBI Card would provide unmatched travel, holiday and shopping options for Indian travelers. By virtue of using the new holiday card, travellers will now be able to avail discounts across Yatra.com travel and holiday packages, exclusive previews to Yatra.com's best deals and attractive benefits including accelerated rewardson their purchases.

Commenting on the launch, KadambiNarahari, CEO, SBI Cards and Payment Services Private Limitedsaid, "Travel continues to emerge as a growing segment for Credit Cards. The SBI Cards brand is based on the value proposition of "Make Life Simple' ' the core promise of our brand. The proposition stands testimony to the company's continuous efforts of simplifying the lives of our customers. We are happy to partner with Yatra.com and look forward to extend the same philosophy to customers in the Travel space."

Speaking about the launch of the card, Mr. Dhruv Shringi, CEO & Co- founder, Yatra.com said, "As a company, we are constantly innovating to provide the best travel solutions to our customers. Our partnership with SBI Cards for the holiday card is part of this overall approach. We are really excited about our partnership with SBI Cards and believe that the Yatra.com-SBI Holiday Card is a great value propositionfor our customers. We are looking forward to a very positive response for the card."