Zee News ropes in Amitabh Bachchan

Zee News has roped in legendary actor Amitabh Bachchan to support its camaign "Love for the Nation'.

According to the reports, the channel attempts to make youngsters realise their resonsibilty towards the nation. The channel also will encourage the youth to make India their "first love'.

Reports say that the the channel is also organising a series of musical concerts to spread the message of "Love for the Nation' across the citizens of the country.