ZEE5 announces its Telugu direct-to-digital premiere 'Ajay Gadu'

 ZEE5, India’s largest home-grown video streaming platform and a multilingual storyteller, today announced the premiere of its direct-to-digital Telugu film ‘Ajay Gadu’ on January 12th. The film is directed and produced by Ajay Karthurvar himself under the banner of Ajay Kumar Productions in collaboration with Chandana Koppisetty. The movie features the very versatile actor – Ajay Kumar, the Bigg Boss Telugu Bhanu Shree and Shweta Mehta , winner of Roadies in prominent roles. Ajay Gadu also features other talented actors such as Prachi Thaker, Abhay Bethiganti, Jayasree Garu and Yaddam Raju amongst others.  

 'Ajay Gadu' narrates the story of Ajay, a middle-class struggler trying to adapt to the fast-paced world of money, fame, and love. Faced with the temptation to give up, Ajay finds inspiration in Shwetha, a drug-addicted medico. The film explores Ajay's journey as he confronts his inner demons and battles the challenges presented by the external world, making resilience and self-discovery the crux of the narrative. The film will be available to stream for free starting today on ZEE5.

Expressing his enthusiasm for the film's premiere, Ajay Karthurvar remarked, "Wearing the hats of actor, producer, and director for 'Ajay Gadu' has been an incredibly thrilling journey. This project holds a special place in my heart, and I'm eager to share this amazing experience with everyone. The trailer, offers just a taste of what's in store—there's a lot more in the film! Crafting a blend of stunts, emotion, and romance has been a passionate endeavour, and I'm excited to bring this vibrant love story to audiences worldwide. I am confident that this collaboration with ZEE5 is a game-changer, allowing us to reach a global audience on the same day. 'Ajay Gadu' is a family treat that has something for everyone, and I can't wait for the audience to join me on this magical ride."

Actor Bhanu Shree, set to portray the character of Nallamalla in the film, shared, "Collaborating with Ajay Karthurvar has been an absolute delight. His consistent ability to surprise audiences with unique roles and compelling scripts had already piqued my interest. In the film, I portray the character of Priya, a vibrant and free-spirited young girl who embraces life on her own terms. It's a beautiful love story that unfolds with a bold relationship between my character and Ajay's. I am hopeful that the chemistry between our characters bring a unique flavour to the story, and I am eagerly waiting for viewers to witness the movie on ZEE5.”

Watch Ajay Gadu exclusively on ZEE5 starting 12th January 2024