Zing leads the youth channel brigade

Zing TV has topped the charts when it comes to youth channel in India. With rating of 17440 in week 46 as compared to 14426 in week 45, it has definitely vowed the youth generation in the age group of 15-21 years for the consecutive week.

MTV retained its second spot while Bindass reserved 3^rd spot for itself similar to last week. Both channels, MTV and Bindass witnessed increased viewership for their respective channels. Also Zoom took 4^th place in the chart and Channel V managed to be in the race at No. 5 spot with viewership number of 4819 as against 4832 in its previous week.

Vishnu Shankar channel head, Zing and Zetc said, “Zing has maintained its Friday 7:00pm slot leadership with its flagship show Pyaar Tune Kya Kiya, in HSM 15-21(Urban + Rural) market. There has been a 72% growth in the viewership post the addition of the rural markets. Looking at an overall channel performance, Zing is the leading Youth channel leaving behind strong competitors in the genre. Focusing on strengthening our content and youth connect has always been and will be our prime objective. And we have received a great response for our content from the youth market.”