Avian Media picks Sudipt Arora as Director - Content and Media Planning

Avian Media, a specialist communication consultancy, appointed Sudipt Arora as Director - Content and Media Planning. Sudipt is a seasoned communication professional with over 25 years experience in the field of journalism and corporate communication. 

 

Prior to Avian, Sudipt was Director, Corporate Communications, at ASSOCHAM. He was also associated with the Apparel Export Promotion Council, where he established the council’s corporate communications department. Sudipt started his career in journalism as an editorial researcher with India Today, before joining United News of India (UNI) as a Special Correspondent and Headlines Today as a Senior Producer. 

 

Nitin Mantri, CEO, Avian Media said: “We are all aware of the media complexities and the growing need for quality content. With Sudipt on board, we will address such challenges by adding value and insight to our existing content and media planning services; enhancing our research and analysis expertise and identify ways to integrate newer content and media planning strategies into client campaigns. We are quite excited to have Sudipt join us.” 

 

“I am delighted to work with Avian Media and look forward to identifying new opportunities for existing clients, streamlining internal best practices and bringing fresh perspective to campaigns. I hope to translate my experience into results for Avian’s clients and partners, said Sudipt Arora.” 

 

Besides, content and media planning, Sudipt will also work closely with existing Avian’ partners including its affiliates and the research firm.