Bollywoodtimes11.com Releases India’s Digital Entertainment Report

Bollywoodtimes11 has released a report on the Indian film and entertainment industry called ‘Streaming Spotlight 2021’. The report dives into the implications of Covid-19 on the Bollywood industry and the rise of the OTT market. 

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The report highlights key trends emerging from postponing title releases, isolated celebrities, stalled production schedules, loss of revenues and jobs, and impact on television consumption and outdoor entertainment. 

Key Highlights: 

• Cinema exhibition has suffered losses of up to $ 1.2 billion till September 2020.
• Award shows, meetings, conferences, exhibitions, competitions, music festivals, etc., were called off. The event management sector was looking at losses compounding to over INR 3,000 crore.
• Many SVoD services increase ownership or investments in movie studios to secure exclusive streaming rights.
• The average cost of production has grown at least 20%, most producers agree, and it may never go back down. 

Commenting on the report, Rachana Chowdhary, Editor & Publisher, BollywoodTimes11, said, “Mobile and Digital platforms have redefined our lifestyle. While the consumers globally have adapted to consuming content online, the content creators and the allied services of the film, fashion and entertainment industry are moving fast on their digital transformation journey. Bollywoodtimes11.com strives to offer the latest digital news content and content amplification solutions on OTT Platforms to help strengthen the ecosystem of artists, content creators and the service providers of the M&E sector leverage our network and boost their digital presence.”

“The shift in the world order and di­ffering domestic consumer consumption trends significantly impacted India's Media and Entertainment sector. While traditional film and TV advertising went for a toss, digital media, gaming and streaming services significantly boosted.” 

You can download the full report here.