Breaking Dawn: The Twilight Saga sets new record at Box Office in its first week: Opens to Massive $283.5 Mil Worldwide

The most anticipated Breaking dawn: The Twilight Saga has set up a new record in the International Box Office. Robert Pattinson, Kristen Stewart and Taylor Lautner starrer Breaking Dawn has hit international theaters on Friday (November 18) and has become a huge rage at International box office with a day's collection of massive $283.5 Mil Worldwide.

PVR Pictures a flagship film production and distribution arm of PVR Group is all set for making a huge release of the successful Twilight Franchise in India on November 24' 2011. Breaking Dawn is by far the most awaited Hollywood film in India and PVR Pictures would be releasing the movie in more than 155 Screens all over the country.

Kamal Gianchandani, President, PVR Pictures stated, "Everyone was expecting Breaking Dawn: The Twilight Saga to mark the new opening week record and it has absolutely embarked a great start with the outstanding International box office collection. Moreover it tops the Blockbusters list worldwide. We have released the first three editions of the franchise i.e. Twilight, New Moon and Eclipse in India and are delighted with the reception ' Breaking Dawn: the Twilight Saga has received in the worldwide markets. After the huge success of the movie worldwide we are extremely confident that the Twilight series diehards will flock the theatres and give Breaking Dawn a record opening here as well"

PVR Group is among India's leading integrated media & entertainment players with a significant presence in film entertainment (film production, distribution and exhibition) and retail entertainment landscape. Regarded as the pioneers of the multiplex revolution in India, currently, PVR's cinemas serve an aggregate of more than 17.5 million patrons annually. It operates a geographically diverse cinema circuit of 136 screens with presence in 18 cities across India.

PVR Pictures is the flagship film production and distribution arm of PVR Group and has built an impressive film slate in Hindi & English which it markets and distributes.Spearheaded by its President, Kamal Gianchandani, a widely experienced media professional, PVR Pictures is led by its passionate promoters Ajjay Bijli and Sanjeev K Bijli. Ajay Bijli is the Chairman & Managing Director of PVR Ltd while Sanjeev K Bijli is the Joint Managing Director of PVR Ltd.