Dainik Bhaskar Launches National Campaign
The Dainik Bhaskar Group announces a National Campaign - 'Sachchi Baat, Bedhadak'. With the symbol of a pen, torch and fist, where the pen denotes impartial journalism, the torch is a symbol of the light and the fist the signage of the loud voice to protest untruth, the objective of the 'Sachchi Baat, Bedhadak' campaign is also to underline the faith of the people towards truth and courage.
Over the years, the readers as well as the advertising community has reinforced their trust in Dainik Bhaskar due to our continued focus on bringing the truth to the fore. This has been exemplified through several social campaigns related to the interest of the nation and the people. These campaigns include many social causes like 'No Negative Monday', 'Ek Tree, Ek Zindagi', 'Sarthak Diwali', 'Annadan-Clothing', 'Mitti Ke Ganesh', 'Abir Gulal Holi'. With the enthusiasm and involvement of the people, they became the agents of meaningful change. These campaigns are also helping in sensitizing the new generation.
Commenting on the campaign, Dainik Bhaskar Group Promoter Director Mr. Girish Agarwaal, said “Dainik Bhaskar has always been known to push the boundaries when it comes to courageous journalism and its impact on the lives of our readers. This national campaign aptly titled 'Sachchi Baat, Bedhadak' commemorates and reinforces this fearless journalistic ethos. We are proud of our team that has embraced this campaign wholeheartedly and brought to life the age-old saying – the pen is mightier than the sword.”