Faasos collaborates with rapper MC Heam

Rebel Foods, the world’s largest internet restaurant company, recently announced achieving the milestone of opening 500+ restaurants in 10 countries under their popular brand, Faasos. This achievement made the brand the largest Indian-origin QSR chain, globally by scale. To celebrate this achievement, Faasos has collaborated with rapper MC Heam to produce a rap video celebrating the phenomenal growth of its new digital campaign.

Faasos inspirational brand campaign captures the brand’s journey, its innovations, and the customer love received. The video features MC Heam along with Faasos employees dancing together following a hook step. The rap further speaks about the brand's belief in trying new things, breaking age-old stereotypes and surprising the world.

To create a buzz on social media, Faasos has also started a Hook Step Challenge, a signature dance step from the music video featuring MC Heam. The brand is further partnering with fellow dance influencers like Rupesh Soni and Sagar Bora as well as Bigg Boss finalist Pratik Sehajpal to participate in the hook step challenge.

To add to this celebration and give customers the chance to get more for their money, Faasos is offering “Great Deals Under 500 (Faasos 500 Bash)” limited time wrap combos from now until April 10, 2022. The combos include delightful flavours including Smoked Butter Chicken Tikka Wrap, Baked Pizza Wrap (Veg), and sides like the Cheese Melt Rice Bowl! Sweet Potato Wedges, Choco Lava, and coke. 

Sharing his thoughts on the campaign Indrajit Ghosh - VP of Marketing and Communication, Rebel Foods said - “Faasos crossing 500 restaurants mark is a remarkable achievement for us. With our collaboration with MC Heam, we have further defined Faasos persona while reaching out to our audience through the video and rap. Customer-first is what Rebel Foods is all about, hence, as a celebration to this feat achieved by the brand, we are offering "great deals under 500" for our customers at Faasos.” 

MC Heam said, “It was a wonderful experience collaborating with Faasos. And especially for a milestone like this where an Indian brand has achieved a feat of going global with 500 restaurants across 10 countries it’s a project I will cherish forever. I really hope this rap receives a lot of love from people all over the world.”

Marketing
@adgully

News in the domain of Advertising, Marketing, Media and Business of Entertainment

More in Marketing