Faballey collaborates with Siddartha Tytler for Summer Holiday Season

Inspired by global trends and celebrity style, Faballey is a modern, inclusive and fashion-forward western wear brand from the house of High Street Essentials Pvt Ltd that aims at arming women with confidence and inimitable style. As temperatures soar and holidays beckon, Faballey presents a collaboration with designer Siddartha Tytler, that brings to you his iconic prints, and signature silhouettes in a colour palette that’s equal parts fresh, as it is classic. 

The collection brings forth Siddartha’s signature laidback luxe sensuality blended with Faballey’s ease and versatility to present a transitional limited edition capsule perfect for far-flung destinations, just as it is for work, play and everything in between. A summer colour palette of dusky blues, soft pinks, and midnight blacks is masterfully offset with pristine whites and molten metallics to make the fantasy of a spontaneous tropical escapade a reality for all ages.

‘At Faballey, our collaborations allow more and more women to enjoy fashion as a form of expression. Siddartha Tytler’s collection is for those who want to celebrate their unique aesthetic and taste via more contemporary forms. With Faballey we want women to explore a new aesthetic with confidence and panache in a more accessible format’ Says Shivani Poddar Co-founder & CEO, Faballey

Setting the tone for balmy summer evenings are free-spirited maxis and playful kaftans that make drifting from the beach to the bar, a truly effortless affair. Ultra sleek crop tops, statement jumpsuits, and sharp yet flowy trousers lend a dash of ‘resort chic’ to brunches in the city and midday soirées. The complete package from dusk till dawn, the collection also indulges in the ideal midsummer night’s dream with sultry body-flattering dresses, elevated with sequins and shimmery surface embellishments that are worth throwing a party for! 

Siddhartha Tytler adds “Faballey is doing some really great work with their collaborations, so when they reached out to me I thought it was quite exciting and a good opportunity to get myself out there more commercially. The most special part of this collection is that I got to showcase my Sometsuke prints again, which is by far my most favourite print collection. And to bring it out and have more people wear it is actually quite exciting.”

Siddartha Tytler X Faballey offers pieces that promise to be the perfect companion for getaways galore, making it a sun-soaked summer to remember!

 

Marketing
@adgully

News in the domain of Advertising, Marketing, Media and Business of Entertainment

More in Marketing