Gautam Bhanot joins NewsX as National Revenue Head

ITV Network has roped in Gautam Bhanot as National Revenue Head for NewsX, India’s No.1 News Channel. Gautam will be responsible for the overall sales and revenue generation of the channel. He will be focused on growing the top line, while creating new revenue streams and opportunities, and in turn significantly contributing to the overall growth of the ITV Network.

Gautam is a seasoned media professional with more than 16 years experience across leading media companies in revenue maximization, inventory management and market development. He comes with a proven track record of leading his team in achieving sales targets consistently. He joins NewsX from Network18 after a fruitful innings of 9 years, his last position being National Sales Head for CNN-IBN. Prior to this, he was Vice President – Sales, heading revenue generation for CNN-IBN, CNBC-TV18 and CNBC-AWAAZ, for the North region. Gautam’s has had successful stints at The Times of India & Economic Times and the Tej Bandhu Group.

“Gautam brings with him a wealth of knowledge and expertise that will be invaluable in unlocking the potential value of Brand NewsX.” said Managing Director, ITV Network Kartikeya Sharma.I am confident that Gautam with his in depth understanding of media sales combined with his dynamism and leadership as a sales professional will be a great asset to the organization.”

R K Arora, Group CEO said in an official communique, “We are delighted to have Gautam on board at this exciting time of growth and expansion at ITV Network. We are certain that his experience and understanding of the business will benefit NewsX as we strive to continue to be the market leader in English news genre, in line with ITV Network’s objective of becoming India’s profitable and largest TV news network.”

Commenting on his appointment as National Revenue Head, NewsX, Gautam Bhanot said, “I believe the industry is going through a transformational phase wherein programming formats, news consumption patterns, technology platforms all are evolving and hence the opportunity to learn and contribute is immense. My agenda will be to enhance the offerings of NewsX and partner with new and existing clients, to deliver delight and grow the revenue stream.”

Gautam is a Commerce graduate and holds an MBA degree with specialization in marketing.