Havmor turns a quirky Society Notice into a perfect Marketing Gimmick!

There's an interesting and unconventional trend emerging at society gates in Mumbai and Gujarat during Diwali celebrations. This Diwali, the limelight of Soan Papdi is being taken away, as residents are encouraging guests to be the 'Ideal Guests' in a unique and creative way, by asking to gift ice-creams rather than the traditional Soan papdis.

The rules are not only hilarious but quite interesting for visitors to bring a smile on their faces. If not anything but the grocery shop nearby would have a Happy Diwali for sure.

Later, with the internet buzzing with memes, Havmor took it on their Instagram page to make it an amazing marketing tactic, by putting a small ad beneath the interesting notice. Well, this is called seizing the right moment to turn it into an opportunity.