HerZindagi.com celebrates it’s 3rd anniversary on September 30th

Known for it’s exclusive content for women, HerZindagi.com, the lifestyle portal of Jagran New Media, is celebrating it’s 3^rd birthday on September 30^th.. In these 3 years span, HerZindagi.com has emerged as one of the biggest players in the lifestyle vertical and crossed 11 Mn users in April’20 registering a massive annual growth of 608% . The brand also witnessed a remarkable user and engagement growth.

HerZindagi.com was launched on 30^th September 2017 by Jagran New Media with the vision to give women the best content in a contemporary and easy to use format that widens their thinking and help them take better life decisions. In doing so, HerZindagi.com has carved it’s own niche and has been able to maximize the brand reach and positioning by providing exclusive content to the users. In continuation of the growth strategy, the brand has enhanced the content mix to a large extent, thereby seeing an increase in its popularity. Following a strategic approach so as to cover various categories and leverage the expertise of a few prominent influencers, the brand works closely with Masterchef Shipra Khanna, Beauty Mogul Shahnaz Husain, Astro and Vastu Guru Ridhi Bahl, Celebrity Makeup Expert Aashmeen Munjal and Nutritionist Mamta Dagar .To celebrate the 3^rd anniversary, a two days virtual event has been planned with Facebook live sessions on Astro, Nutrition, sher-o-shayari etc.

Speaking on the occasion, Megha Mamgain - Head Lifestyle and Health verticals - Jagran New Media, said, “The love and support that the readers have given us has been phenomenal. We have grown our online family by 600% in the last one year. For us, our readers and what they want will always remain priority. It has been a tough year all over the world because of the pandemic, but we have not left the readers' side and ensured we provided relevant, credible information that they can use in their day to day lives. We are also thankful to all the experts and leaders who collaborated with us. We are fortunate that our endeavours have been rewarded by the readers love and faith in us. As we celebrate HerZindagi's 3rd anniversary, we promise to continue to put the readers first, always."