Hyundai is set to captivate audiences at Bharat Mobility Global Expo 2024

Hyundai Motor India Ltd. today announced its participation in the 1^st ever Bharat Mobility Global Expo 2024. The event is a unique government initiative that provides a platform for all the global OEMs to showcase their technologies, products and industry best practices that support a sustainable growth of the Indian automotive landscape. The event is scheduled between 1^st to 3^rd February 2024 at Bharat Mandapam, Pragati Maidan, New Delhi. Hyundai Motor India will participate in the event and will be present in Hall 6 to host all the visitors.

Commenting on the participation, Mr. Un Soo Kim, MD & CEO, Hyundai Motor India Ltd. said, "Bharat Mobility Global Expo 2024 is a one of a kind global mobility show in India which brings together the entire mobility value chain under one roof. Hyundai Motor Company’s vision of “Progress for Humanity” aligns with this unique initiative of the government as this provides an opportunity to present our products, and technologies highlighting our commitment to India. We have curated a unique interactive pavilion with multiple engagement zones for visitors to showcase Hyundai Motor India’s technologically advanced products & technologies. I look forward to welcome all to our pavilion.”

Key Highlights at Hyundai Motor India Pavilion:

Mobility for All

The theme for Hyundai Motors India’s Bharat Mobility Global Expo is “Mobility for All”. This resonates well with the Company’s brand ethos of providing smart mobility solutions to its customers. Hyundai Motor India goes beyond making cars and focuses on giving mobility solutions that not only fulfil customers need but create new benchmarks in the industry. The Hyundai pavilion will showcase its various benchmark products like Hyundai IONIQ 5, new Hyundai CRETA, TUCSON, VERNA and its social initiatives like Samarth and Localisation and technologies like Smart sense ADAS and Hydrogen Fuel Cell Electric vehicle.

Sustainable Mobility solutions

In line with Hyundai Motor Company’s vision of “Progress for Humanity”, Hyundai Motor India will showcase its benchmark products like the Hyundai IONIQ 5 electric, futuristic Hyundai NEXO, Fuel Cell Electric Vehicle (FCEV). The vehicles can be experienced by the visitors and are a remarkable example of Hyundai’s forward thinking and futuristic approach towards sustainability.

Hyundai will also showcase its unique Vehicle-to-Load technology wherein music band “Traffic Jam” will do an entire performance using Hyundai IONIQ 5 as its power source.

Inclusivity for All

In 2023, Hyundai had announced a unique initiative named “Samarth” which aims to provide mobility solutions to customers with special abilities. Hyundai Motor India has always been a customer centric organisation and with Samarth Initiative, specific products that enhance the usability of Hyundai cars will be developed which will cater to customer needs from all walks of life.

Hyundai’s pavilion is a reflection to Company’s commitment to Samarth initiative and the Hyundai pavilion has been designed to be wheelchair friendly. Hyundai has created a special wall where visitors can get to know about the initiative and also take a special pledge in support of this initiative which can be shared on their social media platforms as well.

Localization Zone

Since the inception of Hyundai Motor India, localization has played a key role in its operations. Hyundai has been the largest exporter of cars that are “Made in India, for the world”. Hyundai has created a special localization zone to showcase the extent of its India operations and usage of parts sourced from Indian original equipment manufacturers for all the visitors.

Engagement Activities

#FansOfHyundai: Hyundai Motor India has prepared an engaging gaming experience wherein the visitors can experience Hyundai cars in a virtual environment.

Unleash the star in you: A unique photo opportunity has been created with the brand ambassadors of Hyundai i.e. Shah Rukh Khan and Deepika Padukone wherein audiences will get a digital poster style photograph as a memento featuring themselves along with the actors.

ADAS Simulator: Hyundai’s Smart Sense ADAS simulators will give the visitors of how ADAS functions in real world using our state of the art simulators. Visitors can also experience the new Hyundai TUCSON in an immersive VR headset configuration wherein the user sits in the vehicle and various feature experiences are given to the user using the VR Headset.