Indrajeet Mookherjee appointed as branch head of Rediffusion Y&R Banglore

Indrajeet has over 16 years experience in advertising with nearly seven years each at Ogilvy (his last assignment) and Lowe/Lintas (in the initial phase of his career), besides stints with McCann, Mudra and Euro RSCG. In the course of his recent tenure at Ogilvy Bangalore, he has for three years served as Office Head of Meridian Communications, Ogilvy's second agency.

Having worked in Kolkata, Mumbai and Bangalore, Indrajeet has over the years handled several major clients like Unilever (Kissan, Annapurna, Milkana, Anik), Nestle, ITC Foods, Balsara Home Products, JL Morrison, Johnson & Johnson, L'Oreal , Sab Miller, Philips, Madura Garments and Arvind Brands to name a few.

Amitava Sinha, COO ' South & East, Rediffusion - Y&R, "With Indrajeet coming on board, we now have a strong leadership in place in Bangalore which should help propel us to the next level. In fact we are in the process of finalising a few other significant hires here that we should be able to talk about by the end July . These would ensure that we have the necessary firepower in Bangalore to add value to our existing businesses while also pursuing new opportunities."

Says Indrajeet Mookerjee, Branch Head, Rediffusion - Y&R, Bangalore, " I am very excited and looking forward to my new role at Rediffusion Bangalore what with the fantastic set of brands we have here. My focus will be on partnering our clients in further strengthening these brands and in the process doing some great work in keeping with the Rediffusion Y&R tradition of creating enduring campaigns that one has grown up admiring."

Rediffusion has a fairly large set-up in Bangalore with clients like USL (Signature , Royal Challenge , Antiquity ) , ING Insurance, Maxo from Jyothi Laboratories , Arrow , Amante , Columbia Asia Hospitals and Nitesh Estates.