JBL tunes up this festive season with “Perfect Sound for Every Mood”

The festive season is here and so is the perfect mood for celebrations. JBL's latest campaign, "Perfect Sound for Every Mood," is your invitation to tune up the festive cheers with its cutting-edge Noise Cancellation Range, promising an immersive world of exceptional sound quality.

JBL, the audio brand from the house of HARMAN, is all set to add an extra dose of joy to this festive season with its latest campaign, "Perfect Sound for Every Mood." Kickstarted just in time for the festivities, JBL is inviting everyone to amp-up their celebrations with the incredible JBL Noise Cancellation Range.

JBL has something special in store for its customers as it presents a range of exclusive offers and discounts from 1st October to 20th November 2023 on its exceptional Noise Cancelling Range, including TWS earbuds, Premium NC headphones, and 1300 Soundbar.

The captivating campaign, conceptualized and executed by Havas Worldwide India, showcases an impressive lineup of JBL's Noise-Cancelling products. The film also features actors from diverse regions of India, bringing together the essence of our culturally rich nation.

Speaking about the campaign, Yogesh Nambiar, Director, Integrated Marketing, HARMAN India said, “When we began planning our festive campaign, Team HAVAS and we were clear in our minds that we should be building our campaign on “something for everyone”. The idea that there is a JBL Active Noise Cancellation headphone for everyone to cater to every part of their lives took center stage. From the hustle-bustle of pre-festive shopping to the inexplicable joy of travelling home and everything in between, there is a JBL to mute the world and unmute the festivities. That’s what we intended to capture and portray, and the outcome looks stunning.”

Anupama Ramaswamy, Chief Creative Officer, Havas Worldwide India, said, “Festivals provide a unique chance for brands to share their most authentic narrative. So, when JBL wanted to mute all the other noise around and put the spotlight on their range of products with active noise cancellation, we joined forces and gave people a glimpse of the perfect sound for every mood this festive season, ensuring that the spirit of celebration resonates in the most remarkable way.”