L&K Saatchi & Saatchi appoints Samir Shanbhag as Business Head & EVP

L&K Saatchi & Saatchi (LKSS), part of Publicis Groupe India, has appointed Samir Shanbhag as  its Business Head and Executive Vice President. Based at the agency's Mumbai office, he will  report directly to Paritosh Srivastava, CEO of L&K Saatchi & Saatchi and Publicis Worldwide. 

With almost three decades in the ad and marketing industry, Samir brings a wealth of valuable  experience and unmatched expertise, poised to make a significant impact in his role. He will  spearhead brand and business solutions' development and lead overall business efforts. 

His appointment further strengthens the Groups' Power of One vision, bringing integrated  brand experiences and accelerating growth for clients. 

Before joining L&K Saatchi & Saatchi, Samir was with Rain Creative, Dubai where he was part  of the founding team and instrumental in establishing Rain as an independent creative  agency. He also worked with Ogilvy and Contract in Mumbai and DDB, Dubai. Notably, he was  part of the team that won India's first Gold Lion for Direct Marketing at Cannes for ICICI  Children's Growth Bond in 2002. 

Throughout his career, he has worked on diverse brands in categories like snacks, beverages,  dairy, hair care, banking, insurance, financial advisory, travel, and logistics. Samir has  experience across disciplines such as advertising, direct marketing, CRM, digital, and social  media. 

Paritosh Srivastava, CEO, L&K Saatchi & Saatchi and Publicis Worldwide India said, "This year  has been marked with great business wins and campaigns, making it remarkable for us.  Samir's rich experience in building and growing brands makes him a valuable addition to the  leadership. Having been an entrepreneur, he understands the value of client partnerships and  how critical is growth and its impact on people and business stability. With Samir now  onboard, I believe that the leadership at L&K Saatchi & Saatchi is stronger than ever, ready to  provide powerful and effective solutions to our clients." 

Samir Shanbhag, Business Head & EVP, L&K Saatchi & Saatchi added, "I am excited to  embark on this journey with L&K Saatchi & Saatchi which is driven by the ‘Nothing is  Impossible’ philosophy. The growth demonstrated in both business and quality of work over  the past few years serves as a testament to this belief. I am confident that we will continue  to build upon these success stories, leveraging the ‘Power Of One’ for our clients. I look  forward to contributing to the agency’s growth and reputation.”