Liv Sports bags exclusive rights for Australian Open 2015

Multi Screen Media (MSM) recently announced that “LIV Sports”, its premier Digital Sports Entertainment destination – www.LIVSports.in holds the Mobile and Internet Broadcast rights of Australian Open 2015. LIV Sports will offer both LIVE and Video-on-demand content, with rich and informative statistics and analysis. The Australian Open is scheduled to be held between 19th January and 1st February 2015.

The live coverage of the Australian Open will be available on LivSports.in on the web and mobile and the LivSports Mobile App for iOS and Android. Making the event more interesting for the Indian audience will be the opportunity for Leander Paes and Sania Mirza to win another grand slam. Leander Paes, a past winner of the Australian Open in both the Men’s Doubles and Mixed Doubles competitions, will partner with former world no.1 Martina Hingis in the mixed doubles category. Both players were also a part of the recently concluded Champions Tennis League. Additionally, Sania Mirza, runner-up at Australian Open 2014 and a past winner in the Mixed Doubles category will look to win the title again this year.

Uday Sodhi, Executive Vice-President & Head- Digital- Sony Entertainment Network commented, “We are extremely pleased to bring all the action from the Australian Open to Indian viewers. The content on LIV Sports is designed to cater to the ardent tennis fans as well as to engage other viewers with a highly immersive experience. Since our inception as the Official Mobile and Internet Broadcaster for the 2014 FIFA World CupTM Brazil, LIV Sports has been committed to keep every cross section of our consumers actively engaged through high-quality interactive sports content with informative data and analytics.”

In addition to the Australian Open, LIV Sports also holds the web and mobile broadcasting rights to properties like Champions Tennis League, UEFA Euro 2016 Qualifiers, FIFA Club World Cup, NBA, TNA and domestic T20 cricket competitions like the Carribean Premier League and RamSlam T20 Challenge.