Lodestar UM wins media duties of Zivame
Lodestar UM has bagged the media duties of Zivame. The media agency in India has been on a account winning spree.
Zivame, a category innovator, is probably India’s first and largest online lingerie store for women. Zivame takes on the age old tradition of women buying lingerie at a store and offers them a whole new experience in lingerie buying.
Commenting on the win, Nandini Dias, CEO, Lodestar UM, said, “Zivame is a prestigious business to have on our roster and we were glad to win that business. I would like to thank the client for having expressed their confidence in Lodestar UM’s differentiated offering in terms of in-depth understanding of e-commerce and the technology sector, with incredible strategy and planning credentials.”
Lodestar UM’s client portfolio includes marquee clients such as J&J, Coca-Cola, Mahindra & Mahindra, Samsung, Amul, Tata, and Wipro, among others.