Majority Indians ready to pay a premium for environmentally safe products: Survey

Public App, India’s largest location-based social network and #1 app for vernacular video updates, recently conducted a pan-India survey to understand how people have been responding to the nationwide ban on single-use plastic (SUP). A ban on the use of single-use plastics was notified by the Union Environment Ministry in August 2021 and came into effect on July 1 this year. In less than a week, the ban has already done away with disposable plastics like straws, cutlery, earbuds, cigarette packs, and plastic sticks for balloons among many others. Close to 1.76 lakh people from cities across India participated in the survey and a whopping 83% are in full support of the decision. 

Here’s what they had to say about the ban:

Support for SUP ban? Indians say, “YES!”

83.06% of people want to see India soar with the new decision implemented and were completely in support of the decision. The support displays the mindset of people wanting to change their lives for the betterment of the society. 

A premium step towards making a green society.

Although some environment-safe products come at a premium, Indians are ready to bear with it. Close to 80% of Indians are willing to switch to expensive, environmentally safe products to protect the environment.

Will switching become a task?

Well, switching does seem to be a task! The majority of the people, 62.8%, believe there will be some inconvenience to their day-to-day lives due to the ban.  

The ban mandates that disposable plastics used only once before they are thrown away or recycled be done away with. According to Section 15 of the Environment Protection Act (EPA) and the regulations of the relevant municipal corporations, violating the ban would result in punitive action, including a fine or a jail sentence, or both. 



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