Manish Bhatt quits Contract

The senior vice-president and executive creative director of Contract Advertising, Manish Bhatt, has quit the agency.

Bhatt is taking a break from advertising for a while and will pursue his interest in political communication. He will work as the communications advisor to the state of Gujarat.

Bhatt had recently undertaken a regional project for Contract's client, Tata Indicom, in Gujarat, wherein a tribute to the state had to be created with the brand woven in. Bhatt wrote a song in Gujarati and created a music video for it featuring 25 Gujarati celebrities.

Bhatt has produced some of the best ads in the advertising agency like - Tata Indicom (Suno dil ki awaaz launch), Aegon Religare, Domino's (Khushiyon ki home delivery), Cadbury Celebrations and Asian Paints Tractor Emulsion (the Budget Wedding campaign).

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