Manisha Sharma moves on from Viacom 18

Manisha Sharma has resigned from Viacom18 , as per media reports. As per Viacom spokesperson, “After more than a decade of helping build COLORS as a powerhouse of Hindi General Entertainment, Manisha Sharma will be moving on from Viacom18 to pursue her individual goals. We wish her all the best in her future endeavours.”

In 2018, Sharma, who previously led programming at Colors TV, was promoted to the role of Chief Content Officer - Hindi Mass Entertainment at Viacom18. She has played a pivotal role in driving the success of the network’s Hindi entertainment channel since 2012, when she was appointed Head of Non-Fiction at Viacom18's Colors.

As part of her responsibilities, Sharma also oversaw Rishtey - a free-to-air channel that transitioned to a pay channel. The channel was rebranded as Colors Rishtey in February 2019. As the Chief Content Officer, Manisha spearheaded content strategy and planning for Viacom18's future expansions in the mass entertainment domain. She has been instrumental in creating some of the most acclaimed television properties in India, including 24, Dance Deewane, Bigg Boss, Khatron Ke Khiladi, Rising Star, Udaariyaan, the Naagin and Ishq Mein Marjawaan franchises, Sirf Tum, and many others.

Before joining Colors, Manisha held the position of Non-fiction Programming Head at Sony Entertainment Television, where she played a pivotal role in content strategy and concept development. During her tenure, she introduced iconic shows such as Kaun Banega Crorepati, Dus Ka Dum, Comedy Circus, Crime Patrol, as well as fiction series like Jassi Jaisi Koi Nahi and Kkusum. Manisha's career also encompasses associations with brands like Channel V and UTV. She was also closely involved with Miditech’s popular drama series, Saara Aakash, serving as the Creative Director.