NEOM launches new campaign for festive season, celebrates ‘New Beginnings’

NEOM, a premium, aspirational range of tiles by Brilloca Limited, launched a digital campaign ‘New Beginnings’ highlighting its vast range of products to add fervour to the ongoing festive season. The campaign leverages the season to decorate homes and encourages the customers to welcome all festivals with warmth and style, with NEOM. The digital campaign running across social media- LinkedIn, Facebook, YouTube, and Instagram, encourages people to celebrate their new beginnings and make them even more special with NEOM.

Festivals in India are often seen as occasions of several new beginnings. It could be about moving into a new home or renovating the existing one. It could also refer to a couple finding their perfect nest or parents-to-be designing a nursery for the little one on the way. With the campaign ‘New Beginnings’, NEOM targets all these new beginnings and subtly place itself at the heart.

Neom stands for the neo-modern design movement of new-age India. Inspired by everything from nature, people, art, style and time, the range is vast and quality that is meant to last. Designed to match the aesthetic that you like and the place you want them in, there is something for everyone at Neom, perfect for those that want their homes to reflect who they are.

Neom comes in an array of designs, a plethora of shapes and a cornucopia of textures:

1. NEO Slabs: Monolithic designs that come in many finishes like dry granulla, wet granulla, digital glaze. Available in 1200x240 mm size.
2. NEO Mini Slabs: Think Slabs but in a more compact size. A range of designs and shades that come in a range of textures and finishes from high gloss, matt, polish, and platinum ink. Available in 800x1600 mm size.
3. NEO Expanse: Expansive and long, these tiles come in an immense range of finishes from cream, crystal, and decor granule to lustre matt, decor gloss and high gloss. Available in 600x1200 mm size.
4. NEO Solids: Full body tiles with designs that grain till the bottom and are available in a range of shades. Available in a range of unique finishes like 'terrazzo matt' and 'terrazzo polish' and 600x600 mm to 600x1200 mm sizes.
5. NEO Super Slim: Extremely thin tiles, that are great for every surface. A range of artistic designs, available in a special matt finish. Available in 600x1200 mm size.
6. NEO Ceramic: Compact and heavily influenced by art and patterns. A huge array of finishes from crystal, sugar to glossy and matt and a bigger range of colours. Available in 300x600 mm size.
7. NEO Squares: Square shaped tiles that are available in a range of finishes that are decor polish, matt, polish and rustic, designed in a wide range of patterns for any décor. Available in 600x600 mm size.
8. NEO Planks: The classic wooden plank design, reimagined and reintroduced for a modern home. Available in decor granule and matt finishes that come in all the shades of the wooden texture. Available in 195x1200 mm size.
9. NEO Parking: Heavy-duty and durable for all weather and any car weight. Equipped with a gripping matt and rustic finish. Available in 400x400 mm size.
10. NEO Cladding: Made in the image of traditional houses, these outdoor tiles are designed in the image of stonework, brickwork, and woodwork with a rustic finish. Available in 300x600 mm size.
11. NEO Magna Slabs: Humongous in size for extremely spacious walls and floors. Available in Gloss, Matt & Special Effects. Finishes that are designed beautifully and are easy to clean. Available in 1200x1800 mm size.