NIVEA India appoints Geetika Mehta as Managing Director

NIVEA India, a popular skincare brand has appointed Geetika Mehta as its new Managing Director. Her appointment at the position marks a significant move for the skincare brand. With her extensive experience in the FMCG sector and a proven track record in managing businesses across diverse markets, including South Asia, Thailand, Brazil, and South Africa, she brings valuable expertise to lead NIVEA India.

Geetika's notable leadership roles at Hershey India and her extensive 18-year tenure at Hindustan Unilever Limited highlight her ability to manage cross-functional teams and contribute to the success and profitability of the brands she has been associated with.

In her new role at NIVEA India, Geetika expresses her commitment to driving innovation, enhancing customer experiences, and solidifying NIVEA's position as the preferred skincare brand for millions of Indians. This signals the brand's dedication to staying at the forefront of the evolving skincare landscape under Geetika's leadership.