Outbrain ropes in Veena Shobhani as Director for Operations & Partnerships

Outbrain, a leading discovery and native advertising platform on the open web, has brought on board Shobhani as Director for Operations and Partnerships. This is a unique role in the company and will serve as part of its corporate development of the team. 

Prior to joining the leadership team of Outbrain in India, Shobhani held the position of Head of Business Development at Intellect Ads, where she was responsible for onboarding new clients, agencies & publishers, identifying the winning strategies and scale the insights throughout the organisation. 

“At Outbrain, our effort is to try and give our best to clients in terms of their success metrics. We are thrilled to have Veena on board as our Director of Operations and Partnerships. She brings deep expertise in client servicing and would be closely working with our partners to bring a new approach to relationship development and to furbish the operational excellence,” said Sandeep Balani, Head of India at Outbrain. “She has worked in proven leadership roles before and is the most strategic hire for the company at the right time to develop the existing opportunities in order to respond better to the business needs.” 

On her appointment, Shobhani said, “I am truly delighted to be taking on this new role. The opportunity ahead for the business is vast and to seize it, we must move at a faster pace and continue to transform. The biggest part of my work is to accelerate the abilities to bring innovation to the existing operations and deliver improved performances of the business with our partners. I look forward to working with the team to further develop their already extensive business operations.” 

Shobhani brings to Outbrain 12 years of unique experience within the digital media industry. Beyond serving in leadership roles, Shobhani brings unique perspectives in the business environment, having a true multi-cultural career journey.


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