Pepper Interactive bags Switch Wellness' communications mandate

PEPPER INTERACTIVE COMMUNICATIONS has been awarded the communications mandate of SWITCH Wellness. SWITCH Wellness is a holistic wellness and health lifestyle brand rooted in Indian heritage amalgamating traditions with Western advancements. The mandate will cover public relations, corporate communications, and social media marketing for the company. PEPPER will strategize and execute brand awareness, customer outreach & engagement, and digital outreach for the brand.

SWITCH Wellness, headquartered in Bengaluru, empowers those focusing on preventive health and addressing fundamental causes of illness. It strives to enable individuals to unlimited levels of accomplishment with its 12000 sq ft facility, with luxurious surroundings & cutting-edge technology. SWITCH also provides a luxury Kamalaya Spa, physiotherapy, & studio space for group sessions.

Commenting on the partnership, Arnav Kumar, Managing Director - Daivik Life LLP, said, “PEPPER has done some great work in the health and fitness segment, and we wanted to replicate the same results for our brand. PEPPER shares our vision for the company, making them the right fit for us. We look forward to working with them not just as a communications agency, but a partner for our strategic communications."

Amulya Nagaraj, Executive Director, PEPPER INTERACTIVE COMMUNICATIONS, commented, “We are pleased to partner with SWITCH. The team is doing innovative work in the world of fitness and wellness. We are confident that we will be able to build impactful communications. We are excited to join in their journey to become one of the country's leading premium fitness & wellness brands.

PEPPER has excelled in creating unique value propositions for its clients, including those in the health and fitness segment. PEPPER is working with clients ranging from leading hospitals and innovators to new-age health tech startups and now with a premium fitness brand within the segment. The agency has created innovative campaigns and offers complete communications solutions for its clientele.